The way that companies attract and retain talent moving forward is going to change. It has to. There are some companies who have excellent employer brands but even the best will have to think about their offerings when it comes to talent attraction and holding on to your best performers.
We’ve covered a few areas below that we think businesses need to be thinking about.
The actual workplace
We touched upon this in a previous article and this will change. There is the potential to be a huge shift towards the reduction of office space and/or people wanting to work from home or remotely. The likes of Twitter and Facebook are already announcing big changes in this respect. Choice is going to be important for employees. Are you able to offer it to people?
Terms of employment
Do they need to be looked at? Many may not have been changed for years but candidates and existing employees will be striving for security and stability. Is there a case for shortening probation periods and lengthening notice periods? It’s unlikely to happen any time soon at a government level so employers who will be able to show this understanding and empathy are likely to stand out.
Open door policies have changed to open webcam policies recently, but this will need to continue. Employees will want to understand their leaders both as a person and as professionals. Questions around coping with unprecedented challenges will continue to be asked and honesty in answering will be key for potential new talent as well as for those “coming back.”
CSR and employer branding
There are big questions around how talent responds to their employer’s reaction to the recent crisis. Will they look to move because of their company’s actions, or will they be cautious because of market fragility? It’s going to be important for companies to offer forums and communications that clearly demonstrate their decision-making processes as well as creating clear roadmaps for the future. If you’ve got “people stories” on your website, then these will need to be updated – they need to reflect the mood and circumstances we all now live in.
Mental and physical health
People are now far more aware of their mental and physical health. There is an increased realisation of how important it is, and companies will need to offer qualified support, resources, and time to deal with these challenges. The heightened awareness will demand a year-round focus on employee wellbeing, rather than designated days here and there.
The world has, in many respects, been reset. The balance of roles and the number of roles has changed forever. Equally, people will have developed new interests and motivations and may want to do “something new”. Employers should be offering opportunities to move within companies and offer training courses and skill development that facilitate this to happen.
There is no doubt that workplaces around the world are already changing immeasurably. This doesn’t just apply to the physical surroundings people are working in, companies are going to have to pay much more attention to individuals’ changes in motivations, world views and appetite for risk.
The world has changed, people have changed, and businesses will need to make changes and shift thinking to attract and retain the best talent moving forward.
We’re in this together and collaborating will create the future workplaces that not only drive productivity and performance but ensures the wellbeing of people.
If you’d like to discuss what we have seen happening in the industry and tap into the conversations we’ve been having with networking and infrastructure professionals around the world, then please get in touch.
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